16. Forever 21
Countdown timers can work in many cases, including abandoned cart emails. sempre21 wants you to know that they will save your items, but only for the next 24 hours. After that, the cart will disappear.
17. Kate Spade New York
abandoned cart emails that include multipves. As long as you have a great email address to get people to open your messages, adding extra perks at checkout can only increase conversions. In this example from Kate Spade New York, we have truemoney data a discount code for 15 percent off and free shipping. Plus, there’s urgency: you only have two weeks to use the code.
18. Dog’s Loot
You gotta love a cute dog photo, right? This email is precious, but not too precious. I like the line, “Hurry up, don’t miss out on these deals.” It reflects the brand and its audience. Then, you have the closing, “Lots of licks,” and the CTA, “Download your stuff now.” This email has a lot going for it.
19. Flyer
cart emails like this one from Volantino. There are no product images, but strategies to improve quotations with hubspot video the CTA is quite compelling. You get 20 percent off with your promo code, but you have a short time to take advantage of it. The trust signal, the 100 percent guarantee, also goes a long way in getting people to convert.
20. Ugmonaco
Here’s the thing , a great design can increase the chances of an email business to consumer reviews converting your leads. However, too many images clutter up an email and many people only enable plain text.
This email from Ugmonk is for everyone. It’s clean, text-only, and to the point. Plus, the copy does a great job of engaging leads.
21. Goodbye
We love a good play on words. The title of this abandoned cart email from Madewell — These Look Good in Your Bag — really hits the nail on the head. Then , you have the winning subtitle: …but they look even better on you.