The meta description is a concise summary for each of your web pages. Use meta descriptions It appears with every search result and provides details that really interest a searcher in your site.
Search results contain 10 links that are not clicked equally often. The higher up the result is on the page, the more likely users are to click on it. For example, first place in the search results is 10 times more likely to be clicked than tenth place. The right meta description can increase the click-through rate here. And improve your ranking in the long run when the search engine evaluates your content based on relevance.
Your meta description isn’t just displayed in search engines. Social networks mozambique business email list like Facebook also use it to display the most important information on your pages when you share them with your followers. So, the information in your meta description will definitely drive more traffic.
Good meta descriptions
- are appealing (for your persona) and accordingly meaningful.
- Include 1-2 keywords without forcing the wording.
- use a maximum of 155 characters.
- do not contain special characters that are not readable by search engines.
By the way: Your links also benefit from a good description.
This means that links like the popular Use luxembourg phone number library meta descriptions Click Here! do not convey any meaning.
If you instead make a core term the link, the relevance of the link to the topic can also be determined here.
For example: Click here for more information about TOPIC Name the topic exactly and then link this wording.
Important additional tip: Test your meta descriptions accept the inherent chaos of working with teams before publishing them. For example, use a snippet tool.
Read also:
- 10 common SEO mistakes and how to avoid them
- SEO Tips: What are Long Tail Keywords?
How to make your website mobile-friendly
More than half of all web page views today are from mobile devices,
and this trend is increasing!
A mobile-optimized design is called responsive design .
It adapts content to any given screen size, including smartphones. The advantage is an optimized display for the device being used.
Almost all common content management systems now offer responsive taiwan lists design. If you work with a provider, make it clear that you insist on responsive design.
The visible area of a screen is called the viewport . Use meta descriptions Responsive design recognizes this area and rearranges the display of your content accordingly.
You set the parameters for adapting to different devices yourself, or your CMS does it for you.
The key to a successful, responsive design is:
- that all your websites have a meta viewport tag.
- that you use legible and scalable fonts.
- that your tap targets (or CTAs) also appear in the correct size.
Once again, a good content management system offers you these adjustments automatically.