Are you satisfied with the conversion rate of your blog posts? optimize the conversion Or would you like to know how to write a blog post that really converts? In the following article. A we’ve compiled 7 tips to help you optimize your corporate blog and turn it into a converting blog by increasing the conversion rate of your articles.
The eternal challenge
Maybe you know this frustrating experience : Too few visitors click on reunion business email list the CTAs in your blog posts and hardly any visitors come to your company blog via your posts on LinkedIn. A Twitter or Facebook .
In fact. A only 2-3 seconds determine whether your visitors’ attention span is important . A or whether they’re convinced by the content and click on the relevant links. So how can you ensure your content marketing strategy doesn’t fall flat?
Get to know your target audience
Instead of making assumptions about what your target group might need. A we as a digital agency optimize the conversion recommend a thorough and in-depth analysis of the industry and competitors and. A from the phenomenon of today: social media marketing this. A the development of so-called buyer personas .
Before you start writing about any topic. A it is absolutely necessary to be clear about your target audience and. A ideally. A what your specific target customers need and are looking for.
Thumbs up: Strategic content marketing for your corporate blog
Think of a good headline
If your blog article doesn’t attract attention . A i.e. doesn’t have an interesting headline. A it will most likely neither be read nor shared or discussed online.
Even if it seems superficial. A first impressions count!
Many people judge a book by its cover and a blog post by its headline. To ensure taiwan lists your article’s success. A you should pay particular attention to the headline as the pinnacle of an appealing design.
8 Corporate Blog Mistakes and What You Can Learn From Them
Use subheadings
The formatting of blog posts plays an important role.
There’s nothing worse than reading an article that consists of a optimize the conversion single. A endless paragraph. Readers often skim your content before deciding to read the article in detail.
It is therefore advisable to work with subheadings.
Try to design blog articles in such a way that your readers can read them quickly and easily. A or better yet. A consume them .
Remember: The goal is to turn your visitors into leads!
Develop a content marketing strategy – we show you how!