Effective sales campaigns

You want results in online sales and/or budget requests , and you start running campaigns on Facebook . Then you prepare a great post and click on boost publication, thinking that you will make a big difference in sales. whatsapp number database start to see likes, comments and shares on your post. You even notice some sales or budget requests, and you believe that your campaigns are working really well and that they will be a hit in the future. Some time later, you realize that you are spending more and more on campaigns with a smaller and smaller return, and you start to wonder: Oh God, what is going on?

We know the answer.

When you promote a post, you tell Facebook to “create an ‘Engagement’ campaign Effective sales campaigns.” In other words, you’re telling the tool to deliver your ad to people who are most likely to interact with your content, whether by liking, commenting, sharing, and/or clicking on your post. But if your goal is direct sales through Facebook,  this tactic is wrong. You should be creating campaigns focused on conversions.

To do this, you need to install a Facebook code on your website called a Pixel

7 key factors to consider before launching a waitlist Define your  goal whether it’s sales or contacts; and create Facebook campaigns with objectives based on these goals. This way, you tell the tool to deliver your ads to people who are most likely to take an important action for you on your website. You’ll see that, at the end of the month, your ad will have fewer likes and comments, but you’ll have many more contacts and/or sales.

Want to know more about Pixels , Conversions and Sales on Facebook ? Like our page and follow our upcoming content.

Run A/B tests on creatives, headlines, and audiences. Monitor performance metrics like click-through rates (CTR) and conversions, then refine your campaign for better results crypto email list.