The moral of this story is don’t reinvent the wheel if you’ve already done it. Tune it.
What to pay attention to when analyzing a website:
- What are the most converting elements?
- where are the “blind spots”?
- What sections or pages are missing?
- what can you get rid of?
- Are you satisfied with the uk telegram data current site admin panel?
- How does your existing website limit you?
- What do a programmer and SEO specialist think about all this?
2 Planning for change
Here begins a process similar to creating a new website. The technical task is written,prototypes of pages are being developedThe difference is, as stated in the first point, to preserve the strengths and strengthen the weaknesses.
When developing a technical task , be sure to consider whether the site will be transferred to a new engine, or you will remain on the existing one. If you are moving, consult with an SEO specialist about preserving the developments in internal optimization of the resource. It is important not only to maintain positions after the update, but also to add them.
When designing the architecture of pages, also focus on the analysis data. Your task is to make the site even more convenient, useful and convertible.
Atprototypingimportant:
- Follow the AIDA principle (Attention-Interest-Desire-Action) on each key page of the site (read the article for details)“What should an effective landing page be like?”)
- Make the website header and footer convertible
- Consider the peculiarities of mobile users data on by thinking through navigation elements for them
- Think through the “tricks” now, and don’t blindly follow the template in your head
For example, when designing a new blog, we took into account the weaknesses of the existing one and the wishes of readers:
3 Actually, redesign
If you are going to redesign a website, then set the goal for the designer not just to “give a new trend”, but to jump three heads higher. After all, you are not creating a website for a month or a year, it will be with you for a long time (until new trends and requirements of the target audience start to nip at your heels).
Please note that in pursuit of fashion, one should mobile or desktop: serp difference not lose sight of a more important detail – convenience for users. For mobiles, too.
To make the design easily adaptable to their screens, you need to draw on a modular grid, use block-based information delivery, and think in advance about how to lighten complex and heavy elements that are only suitable for a desktop.